How To Create a Content Calendar In Asana

A project management tool is a great place to house content calendars for social media management clients. This allows social media managers to create an organized system for content, create a seamless process for approvals, and help keep all important things all in one place.

Staying organized is key to creating a positive client experience. Also, think about the time and stress you'll save yourself in the long run.

We know that setting up tools and systems might seen overwhelming in the beginning, but take it from social media managers who've been there, you can do this! Here's a sneak peek into how we set up our content calendars within Asana -

Set up a Board for the client

You can invite the client in as a guest into this space within Asana, for approvals.

Set your Groups

We like to use - references, to-do's, content calendar - ideas, needs revisions, ready for approval, approved, scheduled/live, to group together and organize tasks. You can easily toggle your task between these groups for a better understanding of what they fit within.

Add all Important Docs and Links Into Your "Reference" Section

This should be your hub for client information. It should be super informative and include all the details you need to run the account on a day-to-day basis. This includes strategy, product/service details, client feedback, analytics, etc.

Set Up Your Tasks Under The Correct Groups

Start adding in your tasks! We create a task per content piece - stories, posts, Reels/TikToks, etc!

Include all the Content details

List all the helpful information you'd need to schedule the post. We like to include the audio link, hashtag set, post type, caption, Canva link or attached video/image.

And just like that, you have an organized client content calendar within Asana in a few easy steps!

We go over our entire client organization system, plus setting up your SMM business, crafting your services, and scaling into the business of your dreams. Find it all inside the Managed Method course for social media managers.