November Content Marketing Ideas
Black Friday, Small Business Saturday, and Cyber Monday are right around the corner and we know you’re all probably busy finalizing your holiday campaigns and sales so we’ve taken the guesswork out of new content ideas for the coming month. We know you’ll love these!
National Days
Here’s a list of some fun “business” related national days this month, you may want to base some content around ☺️
November 2 - National Stress Awareness Day
November 11 - Veterans Day
November 13 - World Kindness Day
November 15 - National Philanthropy Day
November 24 - Thanksgiving Day
November 25 - Black Friday
November 26 - Small Business Saturday
November 28 - Cyber Monday
Visibility Posts
Often called "viral" or "sharable" , these posts help your account get seen by more clients and customers. These posts do so well usually because they are relatable to your audience who share them to their stories OR save them (to boost it with the algorithm!)
Post Ideas for Service-Based Business Owners:
Share some words to live by and why it resonates with you
Share 5 steps to achieving something
Share a black friday or holiday sale/promo
Post Ideas for Product-Based Business Owners:
Share a quote and why you agree or disagree with it
Share a red flag in your industry and how someone can avoid this 🚩🚩
Share a fall-inspired promotion
Want to write better captions? Read our start to finish guide here.
Know, Like + Trust Builders
Now that you've shared content to increase your account's engagement...start building a connection with them by sharing personal content. These can be posts about you or your entrepreneurial story.
Post Ideas for Service-Based Business Owners:
Share what you’re doing to spread kindness
Share something you’ve accomplished
Share a goal or something you want to do for the rest of the year
Post Ideas for Product-Based Business Owners:
Spread some compliments - shout out a friend or another business on your story
Share a lesson you’ve learned
Share your dream and the WHY behind it
Knowledge Bombs
Now that your audience is starting to trust you...drop the knowledge bombs on them! Share your expertise as it relates to your product/service, and what they struggle with (how your product/service/knowledge helps them!)⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀
Post Ideas for Service-Based Business Owners:
Share two small changes that could change your business
Share the question sticker on your story and do a “Ask Me Anything”
Share a process related to your business and the steps to accomplish this
Post Ideas for Product-Based Business Owners:
Share a FAQ and your feedback on it
Share three mistakes you should avoid and why
Share a new blog post and a few of the topics discussed within as a sneak peek
Money Makers
Your audience is now warmed up, they trust you, and they are ready to buy. Share posts that promote the benefits of your product/service as it relates to them! Don't focus on every single feature but rather the transformation they get from A. not having your product/service → to B. having your product/service done.⠀⠀⠀⠀⠀⠀⠀⠀⠀
Post Ideas for Service-Based Business Owners:
Share the number one micro-solution for your client’s problems
Share 1-3 pain points in your business and how to overcome them with your services
Share a “in my expert opinion” piece
Post Ideas for Product-Based Business Owners:
Share a client testimonial (video testimonials if you have them!)
Share a dream or desire your audience has and how they can accomplish this with your product
Share something your ideal client would be tired of and ready to share and how your product can help them
Content Templates Ready For Your Feed
Access a month’s worth of social media captions, photos, and templates for every day of the month. We’ve got ideas that will fill your social media feeds and put hours back into your workday.
You’ll need a Social Savvy Membership account to access the templates. Sign up here.
