July Content Marketing Ideas
Welcome to our July content marketing ideas blog!
With summer in full swing, it's the perfect time to add some fun and creativity to your marketing strategy. This month offers many opportunities for engagement, from the Fourth of July to summer vacations.
We'll cover topics such as social media trends, creative summer-themed content, and ways to keep your audience engaged throughout the month.
So sit back, grab an iced tea, and let's dive into some exciting marketing ideas for July!
National Days
Here’s a list of some fun “business” related national days this month, you may want to base some content around.
July 4 - Independence Day
July 5 - National Workaholics Day
July 11 - National 7/11 Day
July 16 - National Ice Cream Day
July 17 - World Emoji Day
July 24 - International Self Care Day
July 27 - National Intern Day
Visibility Posts
In today's fast-paced digital world, social media has become an integral part of our lives. It has enabled us to connect with people from all over the world, share our thoughts and experiences, and stay up-to-date on news and events. But, with so much content being posted every second, it can be tough to get your social media posts seen by the right people. That's where visibility comes in. A viral, shareable, and relatable post has the power to boost your online presence and get your message across to a wider audience. Here are some ideas for creating posts that can be seen by more people.
Post Ideas for Service-Based Business Owners:
My phone is blowing up with reviews on (insert a new service/offer OR your best-selling more in-demand offer). 🤩 If you want to experience (insert what the reviews say here) then tap the link in my bio to get started for yourself.
I have a Q for you! (Insert the question that you want your audience to answer here!) Drop your A's in the comments 👇
(Insert a quote/words you love in the graphic) Do you LOVE this quote / what does it mean to YOU? ⬇️
Post Ideas for Product-Based Business Owners:
(Insert you really, really good quote here that your audience will LOVE!) Double tap if you agree. 🤍
Use the question sticker to answer your audience a few burning questions for market research or fun!
This is how you (insert one of the topics here) 🎶 (Explain in detail how you do it here). Want to learn more? Hit the follow button and follow me @(your handle) for more content like this!
Want to write better captions? Read our start to finish guide here.
Know, Like + Trust Builders
It's important to establish a strong and genuine connection with your audience. To achieve this, businesses must focus on building trust and relationships with their audience through their social media posts. And that's where the concept of "know, like + trust builders" comes in. These are posts that allow you to connect with your audience on a personal level and help establish a genuine relationship.
Post Ideas for Service-Based Business Owners:
We are OFFICIALLY half way through the year... A LOT can happen in 6 months. Use this time to look back on what you've accomplished, didn't get too, haven't finished yet, and want to do in the next 6 months of the year. What does that look like for you?
Share a photo of an American flag, something red, white and blue, or anything patriotic
The mission behind my business is simple. I started this business to (insert your mission statement here). I believe that we all have a mission... a purpose. I'm lucky to live this life every single day serving my clients/customers. What is your mission in life/business?
Post Ideas for Product-Based Business Owners:
Happy Independence Day ❤️🤍💙 - Share a photo of how you are spending the day
It's officially Summertime at (your business) HQ, and I'm looking forward to (my nightly walks/running in the morning/sitting outside with my coffee). How have you been enjoying the outdoors and getting fresh air?
When I'm on the verge of burnout, I love to (read a new book/paint/draw). It really helps to ground me and helps me focus on what I have upcoming in my business. Taking time to be ourselves is so important. How do you do it?
Knowledge Bombs
As a business owner, you have a wealth of expertise in your industry that can benefit your customers. Sharing your knowledge and insights through social media can not only establish you as a thought leader, but also provide your followers with valuable facts and solutions to overcome their problems. Here are some great ideas for creating effective knowledge bombs that showcase your expertise and demonstrate how your business can help your audience. ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀
Post Ideas for Service-Based Business Owners:
How to FINALLY (Achieve Result) ✨ (Insert the steps it takes here) Save this reel and try these steps out!
What it Takes to (Topic Here) (List out all of the things that it takes here to accomplish it AND why you need to do it.)
Lessons learned from a BIG mistake. I want to share a story with you about my first (client/customer/job). (Share the story here and explain how it relates to what you are doing today for your line of work/business). Now, I'm more confident in (insert your I help statement here!)
Post Ideas for Product-Based Business Owners:
Stop the scroll... Here's the thing about: (your niche/industry). You have what it takes to (insert desired outcome your ICA has about your product/service/offer here).
Are you wanting to know more about (what I do/our service/product)? Tap the link in my bio to read our website for a B.T.S. story I don't share anywhere else / watch my stories for a B.T.S. look.
Did someone say freee guide? 💭 The (insert guide title here) isn't just for anyone... it's for: ✔️ (Insert audience/ICA who it's for here) who want (desire) ✔️ ...AND (Insert audience/ICA who it's for here) who want (desire) Click the link in my bio to download your free copy!
Money Makers
Among the various types of social media posts, money makers are the most effective ones. These posts are designed to highlight the benefits and features of a product or service in a way that encourages people to buy. The key to creating effective money maker social media posts is to focus on the transformation that the product or service can provide. ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀
Post Ideas for Service-Based Business Owners:
It's ALL about the destination. No, I'm not talking about your summer travels, I'm talking about (insert desired outcome your ICA has here). How? In my (insert offer/product/service here). You'll go from (before) to (final: end destination/your ideal ICAs desire).
Have you ever thought about hiring for (service)? A few things you should know first (insert that here). I have a few spots open for (date), so if you’re thinking about it, send me a DM/email and we can get it scheduled for you! Link in my bio!
You know what's better than (something that your ideal clients/customers REALLY desire)? 20% off all products in my shop/ 25% off (insert service)/a FREE consultation call. Link in my bio!
Post Ideas for Product-Based Business Owners:
Raise your hand if you have ever felt personally victimized by (pain point your ICA has) raising 🙋♀️ Yep, we've all been there. That's exactly why I've created (name of your product/service/offer/program). Want more info? DM me "INSERTWORDHERE"
Share a photo of your offer/product/service
What did you think of yesterday's mini training (insert topic here)? If you've found that mini-training helpful and you are wanting more (sign up for my free 5-day training/sign up for my freebie/join my group coaching program/book your consultation call/shop my products).(Insert client testimonial here from that offer!)🔗 Click the link in my bio!
Content Templates Ready For Your Feed
Access a month’s worth of social media captions, photos, and templates for every day of the month. We’ve got ideas that will fill your social media feeds and put hours back into your workday.
You’ll need a Social Savvy Membership account to access the templates. Sign up here.
