A List of Our Favorite Social Media Analytics Tools!
Social media analytics are literally our bffs.
They provide so much insight into how our content is performing, our audience, and help us track our KPI's and goal measurements outlined in our content strategy. Since platforms have so many different analytics and different measurements, it can be difficult to keep up sometimes - but it can be a lot easier with the help of social media analytics tools.
These tools simplify the process of reporting and monitoring your analytics by putting the data into easy to read and comparable forms that take the stress out of trying to analyze every bit of information. Not only that, some of these platforms also come with additional help when it comes to brand monitoring, social scheduling, and more!
If you're on the market for a social media analytics tool, these are a few to consider:
As always, before investing in a new tool always go through the free trials they offer and really weigh your options of which will be best for you! Check out this guide for choosing tools.