TikTok Series Ideas for Product Brands
TikTok is the social media marketing platform that we just can't get out of our heads!
If you need a pivot in your TikTok strategy, a series could be exactly the thing you need to boost your engagement and get your audience to keep coming back to your page for more.
TikTok series are a great strategy for getting your audience engaged and keeping them engaged. If you are feeling stuck on what a series could look like for your product brand, keep reading!
TikTok Series Ideas for Product Brands
The Name Game: Explain the name behind each product
Product Spotlight: feature a new product each week and go in-depth about it!
Recipe Series: For food + beverage products, create a new recipe with the product each week featuring complimentary flavors to your product!
BTS Production: Showcase how the product is made
Ingredient/Feature Breakdown: Breakdown an important piece, ingredient, or feature of the product in a weekly series to help your audience understand more about what it stems from.
Success Stories: share a before and after of using the product to show how and why they need this, too!
Product Scenarios: Take your product on the scene and show where are the best places/times for use!
UGC: Create a series where you share users' stories of them using the product
How-To Series: Craft a how-to video of how to use the product (if they need a demo!)
We hope you found inspo here for your TikTok page!
Don't forget to make sure to study your audience and strategize around them to craft a series they will love.
Need more TikTok Inspiration and strategy help? Book a strategy session with our Founder, Jessica Sheehy!