Instagram Story Ideas for Short-Term Rentals: Airbnbs, VRBOs, and Rental Properties!

May 31

For short-term rental properties, Instagram Stories can be a powerful tool to showcase their properties, engage with potential guests, and provide valuable information about their listings.

If you are an Airbnb or VRBO host or social media manager specializing in short-term rental properties, you have come to the right place! This blog is a full list of Instagram story ideas, all tailored for short-term rental Instagram accounts.

Instagram Story Ideas for Short-Term Rentals:

Property Tours: Do a walk around of the property to showcase it from a different angle
Property Highlights: Showcase your favorite spot around the short-term rental or a favorite item and what it means to you
The View: Is the property on a fun location? Show off the view from different angles and perspectives.
Host introduction: Share about you! Tell a story about why you started this property, behind the design, and details about you!
A Page from the Guest Book: Highlight a fun story someone left in your guest book
Community Features: Share your favorite local spots to visit in the town of the property, make this a story series and collab with the local businesses! Make a graphic map or checklist of must-hit stops around the location.
Share a raving review: new review left on your page? Share it with your audience!
Share a not-so-great review: Address it and how you fixed it for future guests, one bad review doesn't matter as much as how you respond to it.
BTS: A behind-the-scenes glimpse of what it's like to be a host of an Airbnb
Walk around town with me: Introduce viewers to the city where it's located and
Encourage UGC: Re-share stories you're tagged in. Post your handle in the Airbnb in those "photo-worthy" spots and encourage them to post from their perspective!

Stories could be the organic, unfiltered touch that your page needs! Have fun showcasing all the different aspects of your property and your short-term rental’s story!