5 Simple Tricks For Using Hashtags To Promote Your Instagram Page
Are you having a hard time drawing attention to your Instagram page?
It can be frustrating to pour your heart and soul into a page and not reach as many viewers as you want.
You probably already know about using hashtags, but you may not know how to use hashtags to gain the kind of traction you want. Instagram hashtags allow you to label your content and reach viewers, so they're paramount in the social media marketing world!
Here is a hashtag guide outlining four ways to help you gain followers for your Instagram page!
1. ADD RELEVANT HASHTAGS
The best way to attract viewers to your page is to label your Instagram posts with up to 30 hashtags relevant to your post and business. However, there's more to it than that.
You have to constantly do research to see what hashtags are trending and the kinds of posts people want to see. Staying on top of trends goes a long way in hashtag marketing and will help you figure out your target audience better.
Additionally, you have to know what to avoid. Don't include hashtags that have nothing to do with your post or business. You should also check your hashtags before you use them to make sure they haven't been banned by Instagram.
2. USE DIFFERENT HASHTAGS
If you constantly use the same hashtags for every post, Instagram may mark you as spam or shadowban your account. To avoid that, you'll have to change your hashtags once in a while!
You can get some ideas on how to keep your page up-to-date by looking into popular pages within your industry that have a similar audience. Check out their hashtags and soon you'll have a library of hashtags you can use to switch things up on your own page!
3. PLACE HASHTAGS IN STORIES
Placing hashtags in your Instagram stories will allow your stories to be found on the Explore page, giving you the opportunity to connect with a wider audience! To reach a more local audience, try adding geographical tags!
You can always use the hashtag sticker, but by using the text tool, you can add up to 10 hashtags to your story. If you don't like how they look in your story, you can always cover them with stickers or the color tool.
4. HAVE SOME VARIETY
To reach the widest audience possible, you have to use different types of hashtags that fully encompass your business and your post! Geographical hashtags can reach a local audience, event hashtags can help you highlight goings-on within your business, niche hashtags can outline your products, and general hashtags can put your business on the map!
It's also a good idea to brand your posts with your company's hashtag, so it can easily be found.
USING HASHTAGS TO GAIN FOLLOWERS
Using hashtags on Instagram is one of the best ways to gain followers, so it's time to put some of the practices to use! Your business or personal page is about to gain more traction and reach more viewers!
Access our Hashtag Guide for over 2,500+ hashtags for promoting your business on Instagram.
